Proposal Response Templates
Access Orbidal extensive library of professionally written, best practice proposal templates to gain a high scoring head start when preparing responses.
Discover some examples of high scoring response content below.
Most popular
Net Zero – Can you Outline your Carbon Management Plan Strategy?
Winning Net Zero Response Template
Understanding of Need
Understanding of Need winning template
Curriculum vitae
Curriculum vitae winning template
The Understanding of Need document is used by Orbidal either in direct response to a query in a tender/RFP or as an alternative to an Executive Summary. The purpose of the Understanding of Need Section is to establish empathy with the buyer – to give them reassurance that you understand what they are trying to achieve, the context within which they are trying to achieve it and the challenge to be overcome and opportunities to be exploited along the way.
We divide it into 4 sections as set out below:
Context
The first section is the context that caused this tender to arise. Bear in mind that few buyers ‘choose’ to go to tender. It is a process they are required to undergo to comply with legislation, satisfy a need that can’t be met internally or because they are driven to it by some other factor. They are unlikely to state too bluntly in their tender why they are going to tender. They will typically just say what they want e.g. ‘refresh of their website to align with current usage models’ rather than the motivation behind the request e.g. “We have become irrelevant to our audience through years of underinvestment and now we are under severe pressure to rectify this’.
Example:
The Event Management Unit of the Department of Economics has traditionally managed events for the State within its core duties. Over the past 10 years events delivered by this unit have experienced declining attendance in part due to underinvestment in the improvement of the service delivered. This has had an impact in terms of the outcomes achieved in delivery of hallmark events of national and international importance, commemorations and other large scale events.
This tender, while seeking an Event Management Partner to deliver a programme of events, must fundamentally achieve the Departments objective of achieving the highest quality of service, whilst ensuring ongoing value for money and efficiency in the delivery of services.
In compiling the introductory text it is often useful to refer to the strategic plan of the buyer and to align this tender with the relevant objectives within that plan.
Example:
The Events delivered support the mission of establishing Ireland as a leading location for high profile events and specifically the objectives of:
- Showcasing Irelands ability to deliver large events
- Providing opportunities for the SME ecosystem of providers to the event to increase their profile; and
- Generating measurable goodwill towards Ireland and grow event sizes by 10% year on year
Challenges & Opportunities
This section is where you demonstrate insight and understanding of the challenges and opportunities that the tender gives rise to. Some tenders are focussed on addressing challenges (e.g. internal knowledge, resource shortages, etc), while others are focussed on opportunities (e.g. increasing efficiency, maximising footfall, etc). It’s important to recognise that both tend to exist within the same tender.
This section builds on the previous one, the challenges and opportunities follow on from the objectives and mission set out in the context. Ideally you will be able to identify some insights that demonstrate your thought leadership (over and above the basic ability to deliver on the tender)
Example:
The Department is challenged to succeed in the face of external factors like increased supplier choice, price rises, changes in the competitiveness from key markets and environmental concerns over air travel. Other challenges include capacity constraints in Dublin and tourism ‘hotspots’.
As noted in the 2019 mid-year review, Brexit dominates uncertainties, a situation that has been made worse with the Northern Ireland Assembly stalled and a hard Brexit more likely by the day. With Britain delivering 38% of all overseas visitors to Ireland and around 21% of all overseas tourism revenue, the issue remains acute.
Despite these challenges, growth in overseas visitors remains consistently high. Visitors from the US, Germany and Italy and the Nordic region are pushing far ahead of those from Britain and this has created a buoyancy in the event management sector that the Department is well positioned to capitalise on.
Growth in this sector will be determined by the willingness of the Department to make investments in leveraging the power of digital media and content-led marketing. The recent Department campaign demonstrates that a powerful story well told is a key enabler of interest from abroad.
The Department’s achievements to date are hugely significant, however our view is that they should be seen as establishing a baseline as to what is expected and to be improved on year after year. It becomes increasingly challenging to grow at 10%+ year on year, however the Department have shown the appetite to do so. There is no reason why the Department should not be ranked at the very top when it comes to popularity and quality of event management.
Our Approach
This section builds on the insight developed above. It sets out how you will cater for this insight in the context of their specific requirements. You also need to articulate your approach in the context of award criteria often drawn from Capability, Commercial Proposition, Financial stability, Track record, Scale and flexibility, Customer satisfaction, Conformance and Environmental Issues.
What you are trying to demonstrate here is that you have (for example) the ‘capability’ to achieve the desired outcomes and that your approach fits into the overall strategic approach.
Upon reading this section they should see you as a ‘strategic partner’ rather than simply a delivery agent. Award criteria varies from contract to contract – you must follow this as it is how they will score and is the most important to cover.
Example:
Over the past four years, we have worked with the Department of Education and similar organisations to you in delivering leading event management strategies based on a multi-channel integrated approach.
Our approach, awareness and knowledge of the Department enables us to be your ‘safe-pair-of-hands’, ensuring that the baseline established for the value of your events is exceeded while facilitating and addressing the challenges and opportunities that will arise during the reinvigoration of the strategy.
Event Management is not an end in itself but is a means to an end. We recognise this and we know that what matters is your objectives – our aim is to assist and facilitate them. We will be your partners, supporting your needs and seeking the optimal solution to achieve your goals. An important part of our role is to bring new and innovative thinking and insight to you, to challenge approaches and provide solutions that help to achieve your objectives.
Our service is led by senior resources with significant strategic capability who have the judgment and experience to interpret emerging travel and tourism trends, to react appropriately, to inform future initiatives and to challenge thinking as appropriate.
The Department should have cost-saving expectations and our approach, as set out in more detail below, ensures that our content services and digital spend is based on a rationale to achieve the optimal outcome for the Department.
A key component of our job is dealing with a rapidly evolving market, where new usage trends rise and fall amongst different demographics, but where everybody expects instantaneous and world-leading information and services, constantly.
Your challenging new environment, with its attendant opportunities, will necessitate a high degree of data analysis as you move forward. Our approach recognizes the balance between risk and innovation as one factor in commercial decision making. We will identify and analyse risks before presenting you with content options and campaigns, together with all of the information necessary to make informed decisions. We are decisive in our advice and best-in-class when it comes to the tourism sector.
Outcomes
The final section is where you tie your approach to the challenge. Opportunities and objectives to deliver measurable and tangible outcomes. Upon reading this section the buyer should be satisfied that you not only understand what they are trying to achieve, but that you have keen insights that they may not have thought about themselves and that you have a clear approach to accomplishing outcomes that are relevant and demonstrate value for money. Remember that they are not running this competition because they want to, they are doing it under some pressure and therefore demonstrable alignment between strategic drivers and outcomes is very important.
Example:
This as much as any time is one of transition and change for the Department – not least because the world is changing. Our firm is a source of stability and support. In addition to extensive experience in supporting clients with similar initiatives, our longstanding history as event managers means that we understand the drivers for you and what matters to you in achieving your goals.
In working with you we will:
- Increase average footfall by 10%+ through a combination of tightly focussed marketing and pre-event catalyzation activities
- Reduce the cost per attendee by 7% based on our analysis of your events through the previous year
- Reduce your resource requirements by 4 person-months per year through increased automation and development of reusable of digital assets.
Our insight allows us to see and support the opportunities identified above, while understanding your sensitivities and concerns, both internally and in the context of the premium event management sector generally.
We welcome the opportunity afforded by this RFT to represent our credentials as your trusted advisor. We will bring our experience in working with your peers, the diversity of our proposed team, and our progressive thought leadership to the service of you into the future.
| <INSERT A PICTURE OF THE PERSON> <Full Name> <Project Role> | The first part is a short biography (100-150 words) which summarises the persons suitability for the project based on their prior experience and expertise. Highlight any key achievements, significant clients or project outcomes, awards or recognition received. The goal is to establish the credentials of the proposed resource. Example: Tony has over 25 years-experience in senior consulting, pre-sales and procurement roles. He has worked with private and public sector businesses in local and global roles with a strong focus on technology based solution. He has supported leading procurement projects for public sector organisations including Westminster Wireless City, Tusla, Citizens Information Board, Marine Institute and multiple Departments of Health, Education and Communications around the world. Tony is Founder and CEO of Orbidal, a SaaS that provides end to-end support to businesses competing for opportunities globally. He has participated in over 5,000 tender competitions since 2014 and is a prominent advocate for SMEs who compete for public contracts. |
| Phone +<insert number> Email <insert email> Education <Degree/Award, Institution, Year> Key Skills <Insert c.5 key skills, e.g. Programme Governance Training Delivery Bid Management Tender Development Leadership Business Strategy Awards & Other Founder www.tendercon.co Speaker at APMP Annual Conference, 2017-2019 eir Spiders Grand Prix Winner 2016 | Relevant Experience This section of the CV establishes your suitability for this particular project. The information provided here should be relevant. Buyers are looking for demonstrable evidence of experience and expertise. A good way of achieving that is to compile a list of headings under which you will write a short narrative. The headings can be chosen from the award criteria or from the particular requirements of each project role. You may be constrained in terms of space, but as a start try and create 3x examples of your expertise under each heading. Each example should follow the format of Context, Challenge/Opportunity, What you did that was impactful, What was the outcome/benefit to the Client. Example: Proposal Evaluation & Debrief Tony devised proposal evaluation strategies and managed the delivery of the evaluation for a variety of domestic government bodies including the Marine Institute, Tusla and the Department of Education (Values €60,000-€3m). These projects required Tony to lead the evaluation teams, putting in place processes compliant with EU Directives (including Remedies) together with Circular 10/10 and 10/14 amongst others. He devised evaluation scheme enabling complex technical submissions for high value project to be evaluated in a standardized, unbiased fashion that allowed the buyers to confidently select a preferred bidder and successfully conclude the process. Tony supported debriefing sessions for each of these and answered follow on queries from unsuccessful bidders. No outcomes to date have been challenged following award. Project Management Tony led a team of seven software developers responsible for delivery of the backend database as part of the world’s first internet bank. This project was very high profile with significant risk of reputational damage for IBM and ten of the largest banks in the US. Tony’s team successfully delivered the system on time and to budget, while overcoming the challenges of working across three time zones and managing multiple stakeholders. When compiling examples try to vary the content in each so that you are not simply repeating the same set of characteristics but just changing the client names. Don’t be shy about calling you particular achievements such as risk minimisation, cost savings, awards received, etc. |
Case studies
RFP case study winning template
| Reference contract #1 | ||
| Client Name | <Insert name of client company > | |
| Contact Name | <Insert name of client contact> | |
| Contact Number | <Insert name of client phone> | |
| Contact Email | <Insert name of client contact email> | |
| Annual Contract Value | <Insert total value of contract excluding VAT> | |
| Delivery Date(s) | <Insert start and end date of the contract> | |
| Detailed contract description | <This answer is split into sections; the idea is to build up a narrative that helps reviewers understand who the client was, what their problem was, how you fixed it and what the results were>
Context<insert 20-30 words to describe the client e.g. Teagasc – the Agriculture and Food Development Authority – is the national body providing integrated research, advisory and training services to the agriculture and food industry and rural communities.>Challenge/Brief/Project<Insert 20-50 words explaining what it was that the client required you to do, e.g. As part of their fam advisory role Teagasc host farm walks and open days throughout the year in different locations across the country. Teagasc required a catering partner that can manage and tailor all the catering requirements for each event. The partner was responsible for all marketing associated with and the overall delivery of the event.>Our Approach<Insert 50+ words here to explain how you approached the brief. This is your opportunity to explain how you think about projects, establish empathy with the customer and ensure that what you are about to do is the right thing. E.g. ACME have worked with Teagasc for several years and in that time we have developed a deep understanding of what they do, why they do it and what the outcomes that are really impactful are for them. We know that it is vital that these events are run to the highest levels of professionalism as the brand is on display to an international audience. For this event there will be upwards of 20,000 on the day and we will need to partner with a digital marketing firm and an events management company to deliver a comprehensive service. Our approach was only to use partners whom we have successfully worked with in the past and who’s quality we can stand over.>Service Delivery / Project Description<100-200 words describing the actual service delivery or project. (Note this is normally the only piece that people do, making it difficult for people unfamiliar with the contract to know why you did what you did and what the client was expecting>. A planning meeting takes place with Teagasc and the dedicated account manager ahead of each event so we can ensure the smooth running of each event and discuss the specific need of each event. Given our experience in the food industry Teagasc were happy to be led by us when it comes to the catering, they tell us what they would like and we suggest the way to achieve these goals. As we are working with ACME Events and ACME Marketing, we ensured that there was an end-to-end implementation plan that identified the critical path and the specific timing of critical elements of the contract. The staff that we selected for this event had an average of 3 major similar events in the past 12 months to their name so they were familiar with the current operating procedures and legislation surrounding events. The key services delivered were:
Outcomes<50-100 words. The final section describes what actually happened and what was achieved. The more tangible this is the better….e.g. Over the 3 days an average footfall of 20,000 was recorded and 17,000 hot meals, 40,000 tea/coffees and 50,000 snacks were consumed. We undertook a survey of 2,000 random attendees and the event achieved an overall rating of 97% satisfaction. The event was positively reviewed in the national press and generated 2,754 social media posts, each viewed an average of 1,257 times. The event achieved the overall objective of Teagasc of generating positive brand coverage and a negative carbon-footprint due to the waste minimisation strategy that we employed. |
|
| Outline how this contract is comparable with the subject matter of the contract being tendered. | <50-100 words to explain how this contract is similar to this one. A good trick is to review the award criteria and align similarity to the things that they are scoring (e.g. contract management, risk mitigation, etc). They are more generally looking to see that this contract is similar in terms of their organisation, size and remit, the subject matter of the contract and the size and value of the contract. They are looking to see that you have done what they are looking to do already. E.g.
|
|
Response categories
Net Zero – Can you Outline your Carbon Management Plan Strategy?
Winning Net Zero Response Template
Understanding of Need
Understanding of Need winning template
The Understanding of Need document is used by Orbidal either in direct response to a query in a tender/RFP or as an alternative to an Executive Summary. The purpose of the Understanding of Need Section is to establish empathy with the buyer – to give them reassurance that you understand what they are trying to achieve, the context within which they are trying to achieve it and the challenge to be overcome and opportunities to be exploited along the way.
We divide it into 4 sections as set out below:
Context
The first section is the context that caused this tender to arise. Bear in mind that few buyers ‘choose’ to go to tender. It is a process they are required to undergo to comply with legislation, satisfy a need that can’t be met internally or because they are driven to it by some other factor. They are unlikely to state too bluntly in their tender why they are going to tender. They will typically just say what they want e.g. ‘refresh of their website to align with current usage models’ rather than the motivation behind the request e.g. “We have become irrelevant to our audience through years of underinvestment and now we are under severe pressure to rectify this’.
Example:
The Event Management Unit of the Department of Economics has traditionally managed events for the State within its core duties. Over the past 10 years events delivered by this unit have experienced declining attendance in part due to underinvestment in the improvement of the service delivered. This has had an impact in terms of the outcomes achieved in delivery of hallmark events of national and international importance, commemorations and other large scale events.
This tender, while seeking an Event Management Partner to deliver a programme of events, must fundamentally achieve the Departments objective of achieving the highest quality of service, whilst ensuring ongoing value for money and efficiency in the delivery of services.
In compiling the introductory text it is often useful to refer to the strategic plan of the buyer and to align this tender with the relevant objectives within that plan.
Example:
The Events delivered support the mission of establishing Ireland as a leading location for high profile events and specifically the objectives of:
- Showcasing Irelands ability to deliver large events
- Providing opportunities for the SME ecosystem of providers to the event to increase their profile; and
- Generating measurable goodwill towards Ireland and grow event sizes by 10% year on year
Challenges & Opportunities
This section is where you demonstrate insight and understanding of the challenges and opportunities that the tender gives rise to. Some tenders are focussed on addressing challenges (e.g. internal knowledge, resource shortages, etc), while others are focussed on opportunities (e.g. increasing efficiency, maximising footfall, etc). It’s important to recognise that both tend to exist within the same tender.
This section builds on the previous one, the challenges and opportunities follow on from the objectives and mission set out in the context. Ideally you will be able to identify some insights that demonstrate your thought leadership (over and above the basic ability to deliver on the tender)
Example:
The Department is challenged to succeed in the face of external factors like increased supplier choice, price rises, changes in the competitiveness from key markets and environmental concerns over air travel. Other challenges include capacity constraints in Dublin and tourism ‘hotspots’.
As noted in the 2019 mid-year review, Brexit dominates uncertainties, a situation that has been made worse with the Northern Ireland Assembly stalled and a hard Brexit more likely by the day. With Britain delivering 38% of all overseas visitors to Ireland and around 21% of all overseas tourism revenue, the issue remains acute.
Despite these challenges, growth in overseas visitors remains consistently high. Visitors from the US, Germany and Italy and the Nordic region are pushing far ahead of those from Britain and this has created a buoyancy in the event management sector that the Department is well positioned to capitalise on.
Growth in this sector will be determined by the willingness of the Department to make investments in leveraging the power of digital media and content-led marketing. The recent Department campaign demonstrates that a powerful story well told is a key enabler of interest from abroad.
The Department’s achievements to date are hugely significant, however our view is that they should be seen as establishing a baseline as to what is expected and to be improved on year after year. It becomes increasingly challenging to grow at 10%+ year on year, however the Department have shown the appetite to do so. There is no reason why the Department should not be ranked at the very top when it comes to popularity and quality of event management.
Our Approach
This section builds on the insight developed above. It sets out how you will cater for this insight in the context of their specific requirements. You also need to articulate your approach in the context of award criteria often drawn from Capability, Commercial Proposition, Financial stability, Track record, Scale and flexibility, Customer satisfaction, Conformance and Environmental Issues.
What you are trying to demonstrate here is that you have (for example) the ‘capability’ to achieve the desired outcomes and that your approach fits into the overall strategic approach.
Upon reading this section they should see you as a ‘strategic partner’ rather than simply a delivery agent. Award criteria varies from contract to contract – you must follow this as it is how they will score and is the most important to cover.
Example:
Over the past four years, we have worked with the Department of Education and similar organisations to you in delivering leading event management strategies based on a multi-channel integrated approach.
Our approach, awareness and knowledge of the Department enables us to be your ‘safe-pair-of-hands’, ensuring that the baseline established for the value of your events is exceeded while facilitating and addressing the challenges and opportunities that will arise during the reinvigoration of the strategy.
Event Management is not an end in itself but is a means to an end. We recognise this and we know that what matters is your objectives – our aim is to assist and facilitate them. We will be your partners, supporting your needs and seeking the optimal solution to achieve your goals. An important part of our role is to bring new and innovative thinking and insight to you, to challenge approaches and provide solutions that help to achieve your objectives.
Our service is led by senior resources with significant strategic capability who have the judgment and experience to interpret emerging travel and tourism trends, to react appropriately, to inform future initiatives and to challenge thinking as appropriate.
The Department should have cost-saving expectations and our approach, as set out in more detail below, ensures that our content services and digital spend is based on a rationale to achieve the optimal outcome for the Department.
A key component of our job is dealing with a rapidly evolving market, where new usage trends rise and fall amongst different demographics, but where everybody expects instantaneous and world-leading information and services, constantly.
Your challenging new environment, with its attendant opportunities, will necessitate a high degree of data analysis as you move forward. Our approach recognizes the balance between risk and innovation as one factor in commercial decision making. We will identify and analyse risks before presenting you with content options and campaigns, together with all of the information necessary to make informed decisions. We are decisive in our advice and best-in-class when it comes to the tourism sector.
Outcomes
The final section is where you tie your approach to the challenge. Opportunities and objectives to deliver measurable and tangible outcomes. Upon reading this section the buyer should be satisfied that you not only understand what they are trying to achieve, but that you have keen insights that they may not have thought about themselves and that you have a clear approach to accomplishing outcomes that are relevant and demonstrate value for money. Remember that they are not running this competition because they want to, they are doing it under some pressure and therefore demonstrable alignment between strategic drivers and outcomes is very important.
Example:
This as much as any time is one of transition and change for the Department – not least because the world is changing. Our firm is a source of stability and support. In addition to extensive experience in supporting clients with similar initiatives, our longstanding history as event managers means that we understand the drivers for you and what matters to you in achieving your goals.
In working with you we will:
- Increase average footfall by 10%+ through a combination of tightly focussed marketing and pre-event catalyzation activities
- Reduce the cost per attendee by 7% based on our analysis of your events through the previous year
- Reduce your resource requirements by 4 person-months per year through increased automation and development of reusable of digital assets.
Our insight allows us to see and support the opportunities identified above, while understanding your sensitivities and concerns, both internally and in the context of the premium event management sector generally.
We welcome the opportunity afforded by this RFT to represent our credentials as your trusted advisor. We will bring our experience in working with your peers, the diversity of our proposed team, and our progressive thought leadership to the service of you into the future.
Curriculum vitae
Curriculum vitae winning template
Case studies
RFP case study winning template
| <INSERT A PICTURE OF THE PERSON> <Full Name> <Project Role> | The first part is a short biography (100-150 words) which summarises the persons suitability for the project based on their prior experience and expertise. Highlight any key achievements, significant clients or project outcomes, awards or recognition received. The goal is to establish the credentials of the proposed resource. Example: Tony has over 25 years-experience in senior consulting, pre-sales and procurement roles. He has worked with private and public sector businesses in local and global roles with a strong focus on technology based solution. He has supported leading procurement projects for public sector organisations including Westminster Wireless City, Tusla, Citizens Information Board, Marine Institute and multiple Departments of Health, Education and Communications around the world. Tony is Founder and CEO of Orbidal, a SaaS that provides end to-end support to businesses competing for opportunities globally. He has participated in over 5,000 tender competitions since 2014 and is a prominent advocate for SMEs who compete for public contracts. |
| Phone +<insert number> Email <insert email> Education <Degree/Award, Institution, Year> Key Skills <Insert c.5 key skills, e.g. Programme Governance Training Delivery Bid Management Tender Development Leadership Business Strategy Awards & Other Founder www.tendercon.co Speaker at APMP Annual Conference, 2017-2019 eir Spiders Grand Prix Winner 2016 | Relevant Experience This section of the CV establishes your suitability for this particular project. The information provided here should be relevant. Buyers are looking for demonstrable evidence of experience and expertise. A good way of achieving that is to compile a list of headings under which you will write a short narrative. The headings can be chosen from the award criteria or from the particular requirements of each project role. You may be constrained in terms of space, but as a start try and create 3x examples of your expertise under each heading. Each example should follow the format of Context, Challenge/Opportunity, What you did that was impactful, What was the outcome/benefit to the Client. Example: Proposal Evaluation & Debrief Tony devised proposal evaluation strategies and managed the delivery of the evaluation for a variety of domestic government bodies including the Marine Institute, Tusla and the Department of Education (Values €60,000-€3m). These projects required Tony to lead the evaluation teams, putting in place processes compliant with EU Directives (including Remedies) together with Circular 10/10 and 10/14 amongst others. He devised evaluation scheme enabling complex technical submissions for high value project to be evaluated in a standardized, unbiased fashion that allowed the buyers to confidently select a preferred bidder and successfully conclude the process. Tony supported debriefing sessions for each of these and answered follow on queries from unsuccessful bidders. No outcomes to date have been challenged following award. Project Management Tony led a team of seven software developers responsible for delivery of the backend database as part of the world’s first internet bank. This project was very high profile with significant risk of reputational damage for IBM and ten of the largest banks in the US. Tony’s team successfully delivered the system on time and to budget, while overcoming the challenges of working across three time zones and managing multiple stakeholders. When compiling examples try to vary the content in each so that you are not simply repeating the same set of characteristics but just changing the client names. Don’t be shy about calling you particular achievements such as risk minimisation, cost savings, awards received, etc. |
| Reference contract #1 | ||
| Client Name | <Insert name of client company > | |
| Contact Name | <Insert name of client contact> | |
| Contact Number | <Insert name of client phone> | |
| Contact Email | <Insert name of client contact email> | |
| Annual Contract Value | <Insert total value of contract excluding VAT> | |
| Delivery Date(s) | <Insert start and end date of the contract> | |
| Detailed contract description | <This answer is split into sections; the idea is to build up a narrative that helps reviewers understand who the client was, what their problem was, how you fixed it and what the results were>
Context<insert 20-30 words to describe the client e.g. Teagasc – the Agriculture and Food Development Authority – is the national body providing integrated research, advisory and training services to the agriculture and food industry and rural communities.>Challenge/Brief/Project<Insert 20-50 words explaining what it was that the client required you to do, e.g. As part of their fam advisory role Teagasc host farm walks and open days throughout the year in different locations across the country. Teagasc required a catering partner that can manage and tailor all the catering requirements for each event. The partner was responsible for all marketing associated with and the overall delivery of the event.>Our Approach<Insert 50+ words here to explain how you approached the brief. This is your opportunity to explain how you think about projects, establish empathy with the customer and ensure that what you are about to do is the right thing. E.g. ACME have worked with Teagasc for several years and in that time we have developed a deep understanding of what they do, why they do it and what the outcomes that are really impactful are for them. We know that it is vital that these events are run to the highest levels of professionalism as the brand is on display to an international audience. For this event there will be upwards of 20,000 on the day and we will need to partner with a digital marketing firm and an events management company to deliver a comprehensive service. Our approach was only to use partners whom we have successfully worked with in the past and who’s quality we can stand over.>Service Delivery / Project Description<100-200 words describing the actual service delivery or project. (Note this is normally the only piece that people do, making it difficult for people unfamiliar with the contract to know why you did what you did and what the client was expecting>. A planning meeting takes place with Teagasc and the dedicated account manager ahead of each event so we can ensure the smooth running of each event and discuss the specific need of each event. Given our experience in the food industry Teagasc were happy to be led by us when it comes to the catering, they tell us what they would like and we suggest the way to achieve these goals. As we are working with ACME Events and ACME Marketing, we ensured that there was an end-to-end implementation plan that identified the critical path and the specific timing of critical elements of the contract. The staff that we selected for this event had an average of 3 major similar events in the past 12 months to their name so they were familiar with the current operating procedures and legislation surrounding events. The key services delivered were:
Outcomes<50-100 words. The final section describes what actually happened and what was achieved. The more tangible this is the better….e.g. Over the 3 days an average footfall of 20,000 was recorded and 17,000 hot meals, 40,000 tea/coffees and 50,000 snacks were consumed. We undertook a survey of 2,000 random attendees and the event achieved an overall rating of 97% satisfaction. The event was positively reviewed in the national press and generated 2,754 social media posts, each viewed an average of 1,257 times. The event achieved the overall objective of Teagasc of generating positive brand coverage and a negative carbon-footprint due to the waste minimisation strategy that we employed. |
|
| Outline how this contract is comparable with the subject matter of the contract being tendered. | <50-100 words to explain how this contract is similar to this one. A good trick is to review the award criteria and align similarity to the things that they are scoring (e.g. contract management, risk mitigation, etc). They are more generally looking to see that this contract is similar in terms of their organisation, size and remit, the subject matter of the contract and the size and value of the contract. They are looking to see that you have done what they are looking to do already. E.g.
|
|
